Author Archives: Dana Coleman

Lessons Can Be Learned from 2012’s PR Disasters

The end of the year brings countless recap articles, but none interest, amuse and horrify me quite so much as those describing the worst P.R. blunders of the year. One of these, from Business Insider, not only makes fun reading … Continue reading

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Just Say (or Write) It: The Best Quotes Sound Normal

When some writers begin to craft a speech, a statement on behalf of an organization, or a quote from an executive for a news release, they must suddenly forget they’re writing for real people.  Because real people don’t speak in … Continue reading

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Common AP Style Errors

The AP Stylebook sets forth the rules of writing for the news industry. For those of us writing for and pitching news to reporters, it’s important to know and follow their style. This is particularly true as newsrooms continue to … Continue reading

Posted in Punctuation, Writing | 1 Comment

Brand Confidence: What’s Your Call?

How confident are you in your brand? Likely not as confident as the NFL, which seems convinced that fans, players and broadcasters will quickly forget the replacement referee crisis as soon as an agreement is reached…whenever that may be. The … Continue reading

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Butt Is It News?

By now everyone has likely heard that photographs have surfaced of Britain’s Prince Harry in the nude that were taken as the 27-year-old partied in a hotel suite in Las Vegas last week.  And it’s likely you heard about it … Continue reading

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Write, Write, Write: Don’t like to write? Then PR may be wrong for you.

Someone recently asked what exactly I do in a P.R. agency all day.  The answer is, I write, write and write some more. I write news releases, bylined articles and feature stories. I write news pitches to send to reporters … Continue reading

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A Successful Event Requires Both Planning and Spontaneity

There are two seemingly contradictory secrets to pulling off a successful event. First, create a detailed plan, because in event planning, the devil’s in the details, as they say. But also be prepared to be creative on the fly and … Continue reading

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It’s Etch A Sketch in a Landslide!

Every consumer brand dreams of a high-profile mention that suddenly propels its product it into the national spotlight.  Right?  Well, maybe.  What if the attention comes in a politically-charged environment? That’s the situation in which Ohio Art, creator of Etch … Continue reading

Posted in Advertising, Crisis Communications | Tagged , | 2 Comments

A Great Night for Nashville PR

Last week the Lovell team enjoyed an evening of industry camaraderie and peer recognition at the Parthenon Awards, sponsored by the Nashville Chapter of the Public Relations Society of America. The Parthenons take their name from Nashville’s Parthenon, a replica … Continue reading

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To Apply or Not to Apply? That is the Question.

There are several “opportunities” on the domain name front that are important for brand managers and trademark owners to consider, particularly for global consumer brands. To understand these opportunities, it’s necessary to unleash an entire new litany of acronyms, so … Continue reading

Posted in Brand Management, Search Engine Optimization, Website | Tagged , , | 1 Comment