Account Executive
Russo applies her expertise in media relations, social media, writing and event planning to support Lovell’s clients across a number of industries, providing counsel for the development of traditional and interactive media strategies, messaging and proactive campaigns.
Previously, Russo was a Junior Account Executive at LaForce + Stevens in New York City. In that role she supported a diverse portfolio of consumer and hospitality clients, executing media relations campaigns across high-profile accounts like Rockstar Games, Belvedere Vodka, Tourism New South Wales, USA Networks and The Wall Street Journal’s quarterly magazine, WSJ. In a prior position working for Dukas Public Relations, also in New York City, Russo acquired experience in the development of integrated communications programs while supporting various financial and technology clients.
Throughout her career Russo has secured successful placements in national media outlets, including The New York Times, The Wall Street Journal, The Washington Post, The Los Angeles Times, the Good Morning America and Today shows, as well as various consumer and trade magazines.
A graduate from the College of Charleston in South Carolina, Russo earned a Bachelor of Arts degree in Corporate Communications, while completing internships at both the South Carolina Aquarium and SAP. Russo also spent a semester abroad at the University of Sunshine Coast in Queensland, Australia, where she studied media and promotions as they relate to Australia’s tourism industry.
