Tag Archives: PR Trends
Study Shows We Want More News!
Is there a glimmer of hope for the rapidly declining news media industry? The ninth edition of the State of the News Media was released this week by Pew Research Center’s Project for Excellence in Journalism, and the trends and … Continue reading
PR Pros Push For Wikipedia Editing Rights
In November, our blog identified the inability of companies to edit their own Wikipedia pages as one of the biggest risks of having your business listed in the ubiquitous crowd-sourced online encyclopedia. Fearing that posts will become biased, Wikipedia does … Continue reading
Google+: Circles and Huddles and Sparks, Oh My…
If you have been keeping an eye on social media buzz lately, chances are you’ve heard about Google+. The exclusive social media network launched a trial version of the site in late June and has already exceeded over 18 million … Continue reading
What Your PR Firm Doesn’t Want You to Know About Google
No one likes to give away trade secrets. But this little PR nugget is too valuable to keep to ourselves. Google is a PR practitioner’s best friend. Oh sure, everyone knows that Google provides convenient access and bite-sized information on … Continue reading
Email Newsletter Replaces Press Release Blasts
BtoB Magazine recently highlighted the public relations efforts of OtterBox, a Colorado-based manufacturer of laptop, PDA and smartphone cases. The article, “OtterBox replaces PR releases with e-mail newsletter,” discusses the company’s reasoning behind ditching traditional press releases for the email … Continue reading




